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Omdia

Global smartphone market sees modest growth in Q1

According to Canalys (now part of Omdia) research, in Q1 2025, the global smartphone market recorded a slight growth of 0.2 per cent, with shipments reaching 296.9 million units. As the peak replacement cycle came to an end and vendors prioritised healthier inventory levels, global smartphone market growth slowed for the third consecutive quarter. Samsung […]

April 30, 2025

Research: India smartphone market starts 2025 cautiously

India’s smartphone market entered 2025 on a cautious note. According to Canalys (now part of Omdia), smartphone shipments in India fell 8 per cent year on year in Q1 2025, totaling 32.4 million units, mainly due to persistent demand weakness and elevated channel inventory from late 2024. This inventory overhang disrupted product launch cycles and […]

April 23, 2025

Data: Can YouTube save the cinema?

Cinema revenues worldwide are projected to reach $34 billion (€31.4bn) in 2025, a significant decline from the $42 billion recorded in 2019. This was a key takeaway from data presented by Maria Rua Aguete, Head of Media & Entertainment at Omdia, during her presentation at FED España. According to Omdia research, only 44 per cent […]

March 28, 2025

Research: Entertainment & commerce reshaping digital media landscape

According to Omdia, online consumer spending is set to reach $4.4 trillion (€4.03tn) in 2025, with the US contributing $1.4 trillion. By 2029, this figure will surge to $6.6 trillion, with the US accounting for $2 trillion of total online expenditure. Maria Rua Aguete, Senior Research Director at Omdia, presented the data at the Connected […]

March 12, 2025Colin Mann @ Connected TV World Summit

LG continues to lead OLED TV market

LG Electronics (LG) has reaffirmed its dominance in the premium TV market, leading global OLED TV shipments in 2024 with over 52.4 per cent of the market share. LG has now led the OLED TV market for 12 consecutive years, According to market research firm Omdia, LG secured the top spot in the global OLED […]

March 12, 2025

Forecast: Netflix set to surpass YouTube in video revenue

Netflix is on track to surpass YouTube in total video revenue for the first time in 2025, according to Omdia data presented at MIP TV London 2025. As of 2024, YouTube remains ahead, generating $42.5 billion (€40.6bn), while Netflix recorded $39.2 billion. However, in 2025, Netflix is projected to overtake YouTube, reaching $46.2 billion, fueled […]

February 27, 2025

Report: Europe severely lags other major regions in 5G SA

Ookla, the network intelligence company behind Downdetector and Speedtest, has published research on the global reach and performance of 5G Standalone (SA) and Europe’s digital competitiveness in the deployment and commercialisation of 5G SA networks. Developed in collaboration with Omdia, the report, A Global Evaluation of Europe’s Digital Competitiveness in 5G SA, focuses on Europe’s […]

February 24, 2025

Report: Smartphone industry recovers in 2024

According to the latest Omdia smartphone preliminary shipment report, global shipments reached 328 million units in Q4 2024 marking a 2.8 per cent increase. This growth extends the smartphone market’s streak to five consecutive quarters of year-on-year growth. For the full year 2024, total shipments climbed to 1.22 billion units, a 7.1 per cent increase […]

February 6, 2025

Forecast: LatAm FAST revenues at $569m by 2029

Latin America’s media and entertainment industry is projected to grow by 9.4 per cent in 2025, reaching $55 billion (€52.7bn), significantly outpacing the global average of 6 per cent growth and exceeding the 3.3 per cent growth expected in the US. Nearly half of these revenues will stem from streaming video, which is forecast to […]

January 28, 2025

Survey: TikTok, YouTube leading platforms for US young adults

According to Omdia’s latest consumer survey, TikTok and YouTube have emerged as the leading video platforms for 18-35-year-olds in the US. These platforms have outpaced Instagram, Facebook and Netflix, solidifying their dominance across the video landscape. In 2024, TikTok surpassed 1.9 billion monthly active users (MAUs) globally, including 145 million MAUs in the USA. In […]

January 22, 2025