Research from Omdia reveals that nearly 1 billion UHD TVs have been shipped globally, with the majority still in use. This analysis along with other key entertainment trends will be presented at IBC2024, where Omdia has once again been selected as the official research partner for the third consecutive year. The global status of UHD […]

Omdia forecasts that the game subscriptions market will generate over $27 billion (€24.3bn) in revenue by 2028, as it expands both in terms of value and importance. Some $19 billion will be spent on game subscriptions in 2024, marking a second consecutive year of double-digit growth in revenues, following the post-pandemic decline in 2022. The […]

The wireless telecommunications industry experienced another quarter of strong expansion and technological advancement, driven by the relentless advance of 5G technology, according to data from trade body 5G Americas and analyst firm Omdia. In the first quarter of 2024, the global adoption of 5G connections continued its steady climb, reaching nearly two billion with an […]

Consumer research from Omdia has found that YouTube continues to dominate as the most popular video service globally, while Instagram has surged ahead of Netflix and TikTok in the US, establishing itself as the second most popular video service among American users. According to Omdia, YouTube maintains its position at the pinnacle of video streaming […]

Hisense, the consumer electronics brand, has had its competitive strength in the global home appliance sector reinforced with data from market research institute Omdia showing that global shipments of Hisense TVs for Q1 2024 hit a total of 6.32 million, ranking Hisense No. 2 overall in the global market from 2022 to Q1 2024. Hisense’s […]

Data from Omdia reveals that approximately 25 per cent of all paid SVoD subscriptions in Central and Eastern Europe (CEE) now originate from pay-TV and telco bundles. This shift highlights the growing importance of strategic partnerships in the region’s streaming landscape. According to Omdia’s research, indirect net additions – those through partnerships rather than direct-to-consumer […]

Research from Omdia and PlumResearch reveals that 43 per cent of all viewing on Pluto TV is attributed to its FAST movie channels. This data underscores the platform’s dominance in the streaming landscape, with six of the top ten most-watched channels exclusively dedicated to the genre. During the 77th edition of the Cannes Film Festival, […]

Findings from analyst firm Omdia’s Bundling’s Impact on the Global Streaming Market report reveal that Netflix maintains significant advantages as  result of its ‘first-among-equals’ status within the streaming sector. This valuable position allows Netflix access to direct subscription from customers and avoid revenue sharing with platforms such as iOS or Google. Omdia’s research highlights that […]

Research from Omdia reveals 19.3 million handheld gaming devices were sold globally in 2023. The Games Handhelds Database forecast, which spans the full breadth of dedicated handheld gaming hardware, estimates this will grow to 29.3 million units by 2028. Handheld gaming experienced a resurgence led by the Nintendo Switch, following its displacement by mobile gaming […]

Vantiv has sold 22 million set-top boxes (STBs) powered by Android TV to date, strengthening its 25 per cent market share as of the end of 2023 according to the latest Omdia STB Q3 2023 report. Vantiva has deployed Android TV since it first became available, implementing more than 30 upgrades and providing the most […]