Advanced Television

Consumer Behaviour

PC video consumption increasing

More US households are watching online video and on a wider variety of devices now than two years ago, but they are not sacrificing their TV viewing to do so, according to international research firm Parks Associates. The firm’s study – Digital Media Evolution II – found 40% of all US broadband homes now regularly […]

August 24, 2010

Mobile TV ‘moment passed’

A study has found that disappointing adoption levels of existing mobile TV services, allied to competition both from streamed mobile services facilitated by the growing prevalence of WiFi and from mobile reception of free-to-air terrestrial networks, has lead to growing disillusionment within the industry. The Juniper Research report found that the number of paying subscribers […]

August 3, 2010

New media behaviours are sticking

New media behaviours are sticking Interpret, a US market research firm, has released data from its quarterly New Media Measure study that tracks media behaviours, device ownership, attitudes and product consumption. Behaviour and trending data from its 2010 first-quarter report reveals the continued proliferation of social networks, further growth of streaming video and the domination […]

July 30, 2010

Viewers want OTT content choice and simplicity

Qualitative consumer research, conducted by Evolution Digital, a provider of integrated IP Hybrid devices and IP Video solutions for the global cable industry, shows that pay-TV subscribers are eager for a new way to have access to both traditional cable TV channels and popular OTT services, and want cable set-top box technology to simplify their […]