Advanced Television

netflix

Netflix expands Mexican originals lineup

Netflix has announced the start of production of four new series in Mexico: Santita, Love 9 to 5 (Amor de oficina), I’m not afraid (No tengo miedo) and Corruptors (Los corruptores). Netflix has also confirmed the end of production of Lovesick (Mal de amores), the adaptation of the novel written by Ángeles Mastretta and directed […]

April 30, 2025

Research: Ad-tiers fuelling streaming take-up in Sweden

During the first quarter of 2025, the Swedish streaming market surpassed9 million paid subscriptions, according to research from Mediavision. Compared to the first quarter of 2024, this is an increase of over two million subscriptions, representing a growth of just over 30 per cent. This is a new record in the number of paid subscriptions. […]

April 29, 2025

Netflix adds ‘dialogue only’ subtitles

Netflix is introducing a new subtitles option: original language that shows only the spoken dialogue. Until now, if viewers wanted subtitles in the original language, they’d turn on ‘Subtitles for the Deaf and Hard of Hearing (SDH/CC)’, which includes not only dialogue but also audio cues such as [phone buzzing] or [dramatic music swells], as […]

April 25, 2025By Nik Roseveare

Data: Prime Video, Apple TV+ lead new subs in Q1

Kantar, the marketing data and analytics company, has revealed growing adoption of ad-supported streaming, strong competition between Prime Video and Apple TV+, and a breakout performance by Mubi, which recorded its best-ever quarter in the Entertainment on Demand (EoD) GB streaming market data. The study in Great Britain, from Kantar’s Worldpanel division, uncovered the following […]

April 24, 2025

Research: School’s out, screens on

Virgin Media O2 has released data that shows children are reaching for screens as soon as school finishes, with a clear spike in broadband traffic at 3:40pm every weekday. The surge is being driven by data-heavy TV streaming and families watching YouTube.   The weekday traffic jump comes from Virgin Media O2’s broadband network analysis, which […]

April 24, 2025

Stranger Things: Tales From ’85 coming to Netflix

The Stranger Things animated series, currently in the works at Netflix, now has a title: Stranger Things: Tales From ’85. “We’ve always dreamed of an animated Stranger Things in the vein of the Saturday morning cartoons that we grew up loving, and to see this dream realisd has been absolutely thrilling,” Stranger Things creators Matt […]

April 23, 2025

Netflix orders WWE: Unreal reality series

WWE and Netflix have announced that WWE: Unreal, a new reality series, is coming to the streaming platform this summer. For the first time ever, the series will allow fans to step into the WWE writer’s room and outside the ring with some of the biggest WWE Superstars, where the drama is often just as […]

April 22, 2025By Nik Roseveare

Cadent launches unified platform

Cadent, the predictive advertising company, has launched The Cadent Platform — a unified, enterprise-class advertising system that uses predictive modeling and real-time performance optimisations to transform the omnichannel workflow. The company also announced the appointment of Peter Naylor, former Netflix, Hulu, and Snap executive, to its Board of Directors. The new Cadent Platform brings AI-powered […]

April 22, 2025

Netflix Q1 beats estimates

Netflix has reported revenue of $10.54 billion for Q1 2025, slightly above analysts’ estimates. Profit stood at $2.9 billion for the quarter, despite global ecomonic turmoil, with content including WWE and crime series Adolescence proving particularly popular. Take up of Netflix’s ad-supported tier continues to be strong since its launch in late 2022. The streaming […]

April 18, 2025

Report: 88% of Prime Video subs on ad-supported plans

Digital i, the TV analytics firm, has released its latest Trend Report looking at evolving streamer strategies. The report offers global consumer insights related to the evolving ad-supported space in Premium SVoD, Netflix’s live programming initiative, and the role that YouTube is playing in the new streaming landscape. Ad-supported on Premium SVoD According to viewing […]

April 17, 2025