Advanced Television

Markets

Forecast: MCPTT & broadband PTT service revenue to surpass $12bn

SNS Telecom & IT’s latest market research report predicts that service revenue associated with MCPTT and broadband PTT subscriptions over commercial mobile operator and critical communications broadband networks will surpass $12 billion by the end of 2028. MCPTT (Mission-Critical PTT) is an evolution of PoC or PTToC (PTT-Over-Cellular) technology aimed at meeting or exceeding the […]

April 7, 2025

Report: Italian AV market worth €15bn

Italy’s audiovisual market reached nearly €15 billion in 2023, a 3.9 per cent increase from the previous year, according to a report by eMedia and Istituto Bruno Leoni. When factoring in consumer spending on hardware and internet access, largely driven by audiovisual consumption, the sector’s value could be as high as €36 billion. A key […]

April 4, 2025From Branislav Pekic in Rome

Research: Entertainment spend rebounds as confidence grows

Following a period of economic uncertainty, consumers are feeling more financially stable, and it’s changing how they spend on entertainment. More than 60 per cent of households now report feeling better off or no change compared to just six months ago, according to Futuresource Consulting’s latest Living With Digital international consumer research. The study, carried […]

April 3, 2025

Research: Satellite TV reaches 48% of Italians

Despite the rise of digital media, television remains the dominant media source for Italians, reaching 94. per cent  of the population in 2024, according to the annual Censis report on the state of Italian media. Interestingly, satellite television viewership, both free-to-air and subscription-based, is experiencing significant growth, now reaching 47.7 per cent of users, an […]

April 2, 2025From Branislav Pekic in Rome

Data: Can YouTube save the cinema?

Cinema revenues worldwide are projected to reach $34 billion (€31.4bn) in 2025, a significant decline from the $42 billion recorded in 2019. This was a key takeaway from data presented by Maria Rua Aguete, Head of Media & Entertainment at Omdia, during her presentation at FED España. According to Omdia research, only 44 per cent […]

March 28, 2025

Study: Global ad market growth downgraded by $20bn

A study from WARC, the experts in marketing effectiveness, has found that global advertising spend is now on course to grow 6.7 per cent this year to $1.15 trillion (€1.07tn), a downgrade of almost one percentage point (pp) from WARC’s November forecast due to growing market volatility. A further cut of 0.7pp has been applied […]

March 27, 2025

Forecast: Japan multiplay revenue to surpass $27bn in 2029

The total multiplay service revenue in Japan is set to increase at a compound annual growth rate (CAGR) of 1 per cent from $26.4 billion (€24.4bn) in 2024 to $27.7 billion in 2029 with the growing adoption triple- and quad-play services helping offset the anticipated decline in dualplay service revenues, forecasts GlobalData, the data and […]

March 26, 2025

Forecast: FTTH investments to stabilise in 2025

Institutions lending money to fibre network builders are focusing their investments on homes ‘activated’ in an attempt to maximise returns, according to the FTTH Council Europe’s latest overview of fibre financing transactions. After reaching an all time high in 2022, the challenging market environment has led to FTTX financing markets experiencing less but stable activity […]

March 26, 2025

Forecast: Mobile service revenue in Japan to increase at 3% CAGR

The total mobile service revenue in Japan is poised to increase at a compound annual growth rate (CAGR) of 3 per cent from $46.9 billion (€43.3bn) in 2024 to $54.5 billion in 2029, mainly supported by the growth in mobile data service revenues, forecasts GlobalData, the data and analytics company. GlobalData’s Japan Mobile Broadband Forecast […]

March 25, 2025

Forecast: 5G roaming spend to surpass 4G by 2028

A study from Juniper Research, the foremost experts in telecommunications markets, forecasts that 5G subscribers will spend $10.8 billion (€9.9bn) on roaming globally in 2028; rising from $4.2 billion in 2025. Juniper Research expects 2028 to be the first year in which 5G roaming spend exceeds spend from 4G subscribers. Despite the first commercial 5G […]

March 24, 2025