Advanced Television

Research Library

DVRs in 20% of homes

DVRs in 20% of homes New consumer research from Leichtman Group found that over one in every five households in the United States now has a DVR up from about one in every thirteen households just two years ago. Other key findings include: The mean household income of DVR owners is 33 per cent above […]

August 27, 2007

Ofcom: Internet up, TV down

Ofcom has revealed the findings of its latest survey on viewer habits. Its annual Communications Market Report reveals new trends in the UK's £50 billion (E72.4bn) electronic communications sector. Consumers now spend 50 hours per week on the phone, surfing the internet, watching television or listening to the radio. Average daily internet use in 2006 […]

August 26, 2007

BM: Now the viewer's in charge

An IBM online survey of consumer digital media habits shows audiences are more in control than ever and increasingly filtering marketing messages. The global findings suggest time spent on personal Internet use rivals TV time. Among respondents, 19 per cent stated spending six hours or more per day on personal Internet usage, versus nine per […]

August 24, 2007

IBM: Now the viewer's in charge

A new IBM online survey of consumer digital media habits shows audiences are more in control than ever and increasingly filtering marketing messages. The global findings suggest time spent on personal Internet use rivals TV time. Among respondents, 19 per cent stated spending six hours or more per day on personal Internet usage, versus nine […]

August 23, 2007

Mobile phone advanced features underused

Mobile phone users are spurning advanced features including TV and web browsing, according to a Continental Research survey. The percentage of users accessing the Internet from handsets fell from 14 per cent to 12 per cent over the past 12 months, and radio listening fell from 11 per cent to 9 per cent.

August 23, 2007