SoFast, Deepdub partner
April 24, 2025
SoFast, a FAST TV tech partner and global distributor of FAST and pay-TV channels, has announced a partnership with Deepdub, a specialist in Hollywood-grade AI-powered dubbing and localization.
Effective immediately, SoFast will offer all its clients the ability to launch multilingual FAST channels from English-language content, supported by Deepdub’s AI voice solutions for studio-quality localisation. Customers will have access to new markets, capitalising on new capabilities such as broadcast-ready dubbing and automated subtitling for in-demand languages such as Spanish, French, German, Italian, Portuguese, Arabic, Japanese, Korean, and more.
“This is a revolution for the FAST TV industry,” said Yanai Arfi, Founder & CEO of SoFast. “We’re not just creating channels anymore — we’re removing the language barrier entirely. For content owners seeking to monetize their assets worldwide, this changes everything.”
Deepdub’s enterprise-grade AI Audio API overcomes the traditional barriers of content creation and localisation with fast, nuanced, and scalable audio solutions with Hollywood-quality, industry-vetted voices. Powered by Deepdub’s proprietary Emotive Text-to-Speech (eTTS) technology and advanced customisation capabilities that include accent control and voice cloning, creators and channels can efficiently deliver emotionally resonant voices to audiences across the globe. SoFast customers will now have access to industry-vetted voices with full rights already secured as well as GDPR-compliant workflows, allowing them to globalize without concerns of local legislation.
This integration will be offered free of charge to all new publishers launching their FAST channels with SoFast, enabling them to instantly access new markets with localized content and increase monetisation opportunities across the globe. Whether it’s drama, documentaries, or children’s shows, content creators and owners can now launch once and broadcast globally with Hollywood-level native-language experience for viewers on any continent.
“For creators and channels aiming to scale globally, localisation has always been a bottleneck, and with global content distribution accelerating, studios and distributors need localization solutions that match enterprise standards — fast, scalable, and secure,” said Ofir Krakowski, CEO and Co-Founder of Deepdub. “Our partnership with SoFast enables broadcasters to meet global demand with fully localised channels without compromising on quality, compliance, or the speed to market that is key to capturing new audiences.”
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