Harmonic and TOD, a sports and entertainment platform for the MENA region by beIN Media Group, have announcef a strategic partnership that elevates live sports streaming. By leveraging Harmonic’s cloud-native VOS360 Media SaaS, TOD aims to enhance the viewer experience for live sports fans across the region through unmatched agility, reliability, security and scalability.

James Walmsley, director of technology, product and analytics for TOD by beIN Media Group, commented, “Given the intricate nature of live sports streaming workflows, it is essential to have a scalable video platform that offers the highest video quality and reliability with no margin for error. Harmonic’s VOS360 Media SaaS unifies the entire media processing chain, increasing the efficiency of live and VoD sports streaming. By reducing latency and providing auto-scaling, the VOS360 platform allows us to deliver unrivalled sports experiences leveraging Deltatre’s DIVA player.”

Running on Microsoft Azure, Harmonic’s VOS360 Media SaaS simplifies all stages of media processing and delivery for TOD. The end-to-end SaaS platform handles all essential media processing functions, including transcoding, encryption, packaging and origin. Real-time scaling and geo-redundancy capabilities on the VOS360 platform enable TOD to reliably deliver live sports events — including Matchweek 38 of the English Premier League, Europa League Final, FA Cup Final, Europa Conference League Final and Champions League Final — at scale, with outstanding video quality.

“TOD by beIN Media Group is delivering an impressive lineup of live sports events, and minimizing latency is critical to preserving audience engagement,” says Gil Rudge, senior vice president, products and Americas sales, video business at Harmonic. “By adopting our industry-leading VOS360 platform, TOD can deliver live sports events with ultra-low latency, exceptional reliability and pristine 4K video quality.”

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Categories: Press Releases

Tags: beIN, Harmonic, MENA, sports