María Rua Aguete, Senior Research Director/Media & Entertainment at Omdia, told delegates to the 4K/HDR Summit in Malaga that 8K television ownership will be extremely modest. “8K will grow very slowly, even slower than we thought last year. Even in Japan, the only country that has launched an 8K channel, there is no clear commercial […]
Omdia’s Research Director Paul Gray believes that there’s definitely a future for 8K experiences and, where suitably equipped, large cinema screens could be a major attraction for live events. In an interview on the current 8K Association’s newsletter, Gray says that even though some recent broadcasting-based sectors have reached the end of their expansion and […]
The state of the race for 5G subscriber adoption has tightened up significantly, as global wireless 5G connections for Q1 2021 have been adjusted to 298 million, according to 5G Americas, the wireless industry trade association and voice of 5G and LTE for the Americas. Last quarter, 5G Americas reported that data provided by research […]
While pay-TV is largely stable, and SVoD continues to grow, OMDIA’S latest consumer survey (April 2021) suggests that a significant number of users are eschewing AVoD and instead increasingly consuming content via paid alternatives. The launch of Studio AVoD service will draw viewers away from BVoD, reducing the overall number of services that a consumer […]
Global online video advertising revenue will grow from $70 billion (€57.7bn) in 2020 to $120 billion by the end of 2024 according to Omdia’s latest Global Online Video Advertising report. Driven by the post-Covid-19 online video
The number of OTT video services used per OTT video user has risen to more than 7.2 different services per month in the US, according to data from research firm Omdia. The increase in online video usage across the globe in 2020 has been driven by a greater uptake of subscription video platforms, which in […]
More than three out of every four (76 per cent) broadband service providers have either started to implement open standards development organisation the Broadband Forum’s User Services Platform (USP) or plan to do so in the next year, according to a new report. Respondents to a major new study
SVoDs will have much slower growth in 2021 after the record-breaking 2020, according to Omdia. While global OTT TV subscriptions rose from 849 million in 2019 to 1.06 billion last year – overtaking global pay-TV numbers – growth is likely to be relatively slower this year, with the overall number rising to 1.14 billion. Traditional […]
In 2019, the top-10 US movies earned 69.2 per cent of their total box office gross revenue in the first two weeks of release, according to the latest report – Movie Windows – Adapting for the Future – from consultancy firm Omdia. This compares to 63.1 per cent for the films ranked between 41 and […]
Households living under lockdown have binged content like never before, driving significant uptake of both incumbent and newly-launched SVoD services. But having already exhausted the pool of new households to sell to, SVoD services must brace themselves for a much slower 2021, advises Maria Rua Aguete, Senior Director, Media and Entertainment at analyst firm Omdia, […]