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Walmart

Survey: 23% of US spend $100+ a month on subscriptions

Nearly a quarter of US subscribers (23 per cent) spend over $100 (€92) per month on streaming and subscription services ($1,200+ per year), according to data from Bango. The Subscriptions Assemble study — which surveyed 5,000 US subscribers — reveals new trends, including Americans swapping their standalone subscriptions for combined ‘bundle’ deals. According to the […]

March 13, 2025

Research: Entertainment & commerce reshaping digital media landscape

According to Omdia, online consumer spending is set to reach $4.4 trillion (€4.03tn) in 2025, with the US contributing $1.4 trillion. By 2029, this figure will surge to $6.6 trillion, with the US accounting for $2 trillion of total online expenditure. Maria Rua Aguete, Senior Research Director at Omdia, presented the data at the Connected […]

March 12, 2025Colin Mann @ Connected TV World Summit

Sandbox collaborates with Walmart+

Sandbox Group, the London-based group operating a network of learning businesses, is collaborating with Walmart+ to offer its members an exclusive limited-time offer. As part of the offer, Sandbox’s learning and entertainment app for kids, PlayKids+, will be offered for 3 free months to Walmart+ members in the US, worth over $25 in value. The […]

July 10, 2024

Walmart acquires VIZIO for $2.3bn

US supermarket giant Walmart has agreed a deal to acquire smart TV company VIZIO in a deal worth $2.3 billion (€2.13bn). Walmart said the acquisition of VIZIO and its SmartCast Operating System (OS) would enable it “to connect with and serve its customers in new ways including innovative television and in-home entertainment and media experiences. […]

February 20, 2024

NBCU, Walmart offer shoppable ads on Peacock

NBCUniversal and Walmart are partnering to introduce a unique shopping experience for viewers of Bravo’s hit reality TV series, Below Deck Mediterranean. This partnership will bring shoppable ads to Peacock, allowing fans of the show to purchase products and looks inspired by the episodes. Shoppable ads will be featured on Peacock during the next-day episodes […]

November 7, 2023

Survey: SVoD valued by Prime, Walmart+ members

While free shipping of online purchases remains the most valuable feature of retail membership bundles (RMBs) Amazon Prime and Walmart+, subscription streaming video services play an important role in how members perceive the bundle’s value, according to The Role of Video in Retail Membership Bundles report from home-video insights firm, Aluma. Prime Video is the […]

May 4, 2023

Paramount+ deal for Walmart+ members

US retail giant Walmart says is taking its membership offering to the next level by adding a new streaming benefit. Walmart+ will soon be available for members with an added bonus – a Paramount+ Essential subscription at no extra cost. Walmart+ will remain $98 (€96.46) a year or $12.95 a month and include the Paramount+ […]

August 16, 2022

Roku, Walmart form commerce partnership

Walmart, the US retail chain, and Roku have announced a partnership to make TV streaming the next e-commerce shopping destination. Walmart will be the exclusive retailer to enable streamers to purchase featured products fulfilled by Walmart directly on Roku. The new experience offers product discovery with a seamless checkout experience, enabling purchase directly at the […]

June 17, 2022

FreeCast launches SelectTV’s Streaming TV Kit

FreeCast, super aggregation platform that combines online streaming media from multiple into a single interface available across devices, is launching its SelectTV Streaming TV Kit with major retail partnerships. By packaging its online service into a physical retail kit, FreeCast is targeting over 150 million potential customers who have yet to turn to streaming as […]

March 8, 2022

Comcast unveils XClass TV

Following the European launch of connected TV product Sky Glass, Comcast has announced the launch of XClass TV, extending the reach of the company’s global technology platform to smart TVs throughout the US. For the first time, Comcast’s entertainment and voice platform is available direct to consumers nationwide, without an Xfinity subscription, both inside and […]

October 19, 2021