In late 2023, BT launched MAUD (Multicast-Assisted Unicast Delivery) – the telco group’s technology solution that enhances live video streaming quality and reliability for viewers and increases content delivery efficiency for broadcasters and Content Delivery Networks (CDNs). Chris Bramley, Managing director, NAS and architecture, Networks, at BT, commented: “It’s the era of box office events […]

Barb, the audience measurement specialist, has appointed RSMB to build a new analytics system that will support full-cycle campaign planning and reporting on linear and VoD services. The new system will be a web-based interface where Barb clients can access and export data from Barb’s pre-campaign planning and optimisation tool, Advanced Campaign Hub and post-campaign […]

Irdeto, a specialist in digital video platform experiences and security, has announced a live content security solution in partnership with M2A Media, designed to protect intellectual property (IP) and revenue for content owners. This collaboration embeds a forensic digital watermark on live video streams, delivering an effective solution to broadcasters and rights owners for combating […]

Chunghwa Telecom, the Taiwanese telco, has partnered with Broadpeak to power new monetisation growth for its streaming service Hami Video, harnessing Broadpeak’s server-side-ad-insertion (SSAI) solution via the broadpeak.io SaaS platform. Leveraging advanced dynamic ad insertion for the first time to elevate viewing experiences and increase ad revenue, the Taiwanese operator delivers coverage for live basketball […]

Prime Video has announced that it will begin offering AI-aided dubbing on licensed movies and series that would not have been dubbed otherwise. Effective immediately, AI-aided dubbing in English and Latin American Spanish is available initially on 12 movies and series, including titles such as El Cid: La Leyenda, Mi Mamá Lora and Long Lost. […]

UKSAFC (The UK Stop Ad Funded Crime Group) is calling for advertising industry cooperation as it announces the launch of a consultation on a forthcoming initiative to tackle ad-funded crime and fraud. Ad fraud is a major problem for advertisers. Estimates put the cost of ad fraud at up to $100 billion and suggest that […]

Insight TV, and Edge Video AI, have announced the launch of the Shoppable TV Web Store, commencing with InTravel channel in the UK. Shoppable TV aims to transform passive viewing into an interactive shopping experience, allowing audiences to instantly purchase products, experiences, and destinations they see on-screen. By simply scanning a QR code, viewers can […]

FreeWheel and VideoAmp, a media measurement company, have announced a deal to integrate VideoAmp’s advanced audience measurement and currency solutions into the Strata platform. VideoAmp’s measurement data will now be available to Strata clients, enabling more informed, data-driven decisions across US TV buys. Strata customers will now have the ability to transact and analyse ad […]

Video software provider, Synamedia, has announced that Hearst Networks EMEA, formerly A+E Networks EMEA, has partnered with Synamedia for cloud distribution of its linear channels, including The History Channel. Hearst Networks will use Synamedia SaaS-based Quortex PowerVu as a fully managed service, increasing the reliability of distribution to 10 affiliates across EMEA.  Hearst Networks selected […]

At Mobile World Congress, Rakuten TV, the European streaming platform, has announced that it is positioning itself as a key enabler for telcos looking to expand their content offering in the growing FAST market. Through Rakuten TV Enterprise Services, the company provides solutions for the launch, distribution and monetisation of FAST channels. After three years […]