Advanced Television

italy

Report: Traditional TV remains dominant in Italy

A new Comscore report, presented in Milan, reveals that despite the rise of digital and social media, traditional TV remains a dominant force in Italy. While 35 million Italian adults consume media daily via TV or online platforms, TV viewing significantly outweighs online activity. Italians average over 4 hours of daily television compared to just […]

February 27, 2025From Branislav Pekic in Rome

Max announces first Italian scripted original

Max has announced its first Italian scripted original production, Portobello, from Marco Bellocchio, which will debut on the platform in 2026. Filming began in Rome in September 2024 and is currently ongoing, with additional locations in Sardinia, Campania and Lombardy. The six-episode series tells the story of Enzo Tortora, the famous host of the real-life […]

February 24, 2025

WBITVP expands into Italy

international production and distribution business Warner Bros International Television Production (WBITVP) has announced that it is opening a new production business in Italy. Located in Milan, WBITVP Italy marks the 15th territory for WBITVP’s production activities, with the new office becoming the 22nd production company in total, joining WBITVP businesses across EMEA, Australia and New […]

February 13, 2025

Italy: TIM launches Apple TV+, Apple Music deals

Telcom Italia (TIM) and Apple have announced a new partnership giving TIM Customers access to Apple Music in its new monthly plans, while TimVision customers can now also access to Apple TV+ at a 30 per cent discount for six months. “The deal with Apple has a strategic relevance for TIM, which wants to propose […]

February 10, 2025

Italy: Prime Video dropping DAZN carriage

Prime Video has informed its subscribers in Italy that, from February 28th, it will no longer carry DAZN as part of its Prime Video Channels offering. DAZN, which holds the Serie A broadcasting rights, is legally required to have its audience figures certified, typically by an audience measurement organisation such as Auditel. This certification is […]

January 30, 2025From Branislav Pekic in Rome

Tech companies challenge Italy’s Piracy Shield

The Computer & Communications Industry Association (CCIA Europe) has expressed serious concerns regarding Italy’s Piracy Shield anti-piracy initiative. Under the initiative, copyright holders can flag suspected piracy websites to the Italian media regulator (AgCom), which orders Internet providers to block user access to those sites within 30 minutes. While ostensibly designed to combat online copyright […]

January 27, 2025From Branislav Pekic in Rome

Italy: Anti-piracy initiative hasn’t increased subs

Italy’s anti-piracy initiative, Piracy Shield, has blocked thousands of illegal streaming websites, but has not led to a rise in subscribers for legitimate platforms. Data from Italy’s Communications Authority (AgCom), which oversees the blocking system, shows viewership and subscriber numbers for DAZN remained stagnant in 2024. Brian Turnbow, CEO of CDLAN Italy, a cloud and […]

January 23, 2025From Branislav Pekic in Rome

Report: Streaming revenues surge in Spain, Italy, Poland

Europe’s video entertainment landscape is evolving rapidly, with continued growth across the region and streaming services seeing strong gains in key markets. The latest trio of reports from Futuresource Consulting showcases the countries where audiences continue to embrace a wide breadth of content, whether that’s coming through traditional pay-TV operators or via direct subscription video […]

January 21, 2025

Tagliavia joins Rainbow Group as EVP for TV, Digital and Talent

Italian production and animation studio, Rainbow Group, has announced the appointment of Gian Paolo Tagliavia as Executive Vice President of TV, Digital and Talent. The new appointment, which follows Rainbow Group’s recent investment from The Equity Group,  is a further demonstration of the Group’s  expansion and innovation plans. Tagliavia has successfully led Rai Pubblicità and […]

January 15, 2025

Italy’s TIM withdrawing satellite services

Italy’s Telecom Italia (TIM) is to withdraw its premium satellite service on January 19th. Local reports suggest that TIM failed to agree a new pricing structure with Eutelsat. One report said: “This decision follows Eutelsat’s unilateral move to cease providing the satellite connectivity that powers the service.” The service commenced in 2020 and designed to […]

January 14, 2025By Chris Forrester