Viasat World, the independent international media company, has announced that Viasat True Crime will launch on all platforms of United Group, the Southeastern European telco and media group. The channel will be available in Bulgaria, Croatia, Slovenia, Montenegro, Bosnia and Herzegovina and Greece.
Following the channel’s debut in Poland in 2024, Viasat True Crime went on to expand with further launches in Croatia, Czechia, Slovakia,and Slovenia. The fully localised crime-themed television channel will now be available on United Group EON TV platforms across six countries. Furthermore, Viasat World has secured the SVoD rights for much of the new channel’s content. Viasat True Crime and SVoD will be part of Telemach Slovenia, Telemach Croatia, Telemach Bosnia, Telemach Montenegro, Vivacom Bulgaria and Nova Greece offer from this April.
Viasat True Crime delves deep into some of the world’s most shocking crimes, offering a lineup of curated content – from in-depth documentaries on real-life cases to true crime dramas and crime-fighting reality shows.
Benjamin Groocock, CEO for Viasat World, commented: “We couldn’t be more delighted that United Group has chosen to launch Viasat True Crime on all its platforms across multiple territories. Our newest channel has been on an accelerated growth trajectory since it first launched in June 2024 and is now available to fans throughout much of Central and Eastern Europe. Our independence as a broadcaster allows us to work closely with our operator partners and respond quickly to audience needs, thus by further strengthening our long-standing partnership with United Group, who already broadcast our fleet of flagship channels on all their platforms, we are able to bring Viasat True Crime to even more international audiences.”
Suzana Radošević, Content Management Director at United Group,a dded: “Our commitment to delivering better services to our subscribers remains at the forefront, and we believe this collaboration will enhance our linear and SVoD offerings with fresh, exciting movies and series from the highly popular true crime genre. Through EON, we provide top-notch entertainment and a wide variety of personalized TV experiences for every family member. This partnership is the perfect match, ensuring the best possible experience for our users. United Group will continue to focus on the continuous improvement of our content and the development of our platforms, bringing even more engaging content closer to our viewers.”