Cadent, the predictive advertising company, has launched The Cadent Platform — a unified, enterprise-class advertising system that uses predictive modeling and real-time performance optimisations to transform the omnichannel workflow. The company also announced the appointment of Peter Naylor, former Netflix, Hulu, and Snap executive, to its Board of Directors. The new Cadent Platform brings AI-powered […]
Roku has announced that Lauren Benedict will join the company as Vice President of Global Advertising Sales and Partnerships. Benedict will be responsible for global revenue efforts across Roku Media to maximise Roku’s monetisation business. She will report to Jay Askinasi, Senior Vice President, Head of Global Media Revenue & Growth, and will be based […]
Disney+ has revealed the launch date and official key art for the upcoming UK Original, The Stolen Girl produced by Quay Street Productions (part of ITV Studios) with Brightstar. The five-part psychological drama launches exclusively April 16th on Disney+ worldwide. In the US, Freeform will roll out episodes weekly at 10:00 PM ET beginning April […]
US streaming service Hulu ended its broadcast prematurely during its inaugural live stream of the Academy Awards for on-demand subscribers on March 2nd, causing viewers to miss several of the ceremony’s key moments and award presentations. The live show was supposed to be a landmark event for the platform, marking the first time Hulu had […]
Disney+ has announced that the Original drama series Paradise, from 20th Television, has been renewed for a second season. The political thriller is from creator Dan Fogelman (Only Murders in the Building, This Is Us), and stars Sterling K. Brown (This is Us, American Fiction) as Agent Xavier Collins. Paradise is set in a serene community […]
All major US streaming platforms had significant delays during Super Bowl LIX on February 9th according to data from Phenix – particularly Fubo (again), which was 78 seconds behind the action as the Philadelphia Eagles defeated the Kansas City Chiefs 40-22. On top of delays – data from Phenix, a provider of real-time streaming video […]
The Walt Disney Company has reported revenues increased 5 per cent year-on-year in Q1 to $24.7 billion (€23.7bn). Operating income rose 31 per cent from a year earlier to $5.1 billion. The company reported 178 million combined Disney+ and Hulu subscriptions, an increase of 0.9 million vs Q4 fiscal 2024. However, Disney+ subscribers were at […]
Pocket.watch, the first and largest kids and family creator media company, continues its reign as the premiere studio distributing content starring digital creators on premium streaming platforms. After achieving tremendous success across top streaming services, pocket.watch is expanding its content library on Hulu (including Disney+ with Hulu), Peacock, and Amazon Kids+, further solidifying its position […]
Disney Advertising, a subsidiary of The Walt Disney Company, has shared its estimated global and domestic ad-supported monthly active users (MAU) numbers, cumulative across its streaming portfolio, and its detailed calculation methodology. At CES, President of Global Advertising, Rita Ferro, revealed that the company’s ad-supported monthly active users have reached an estimated 157 million globally, […]
Roku has revealed TV viewing data that uncovers what 2024 looked like on its streaming platform in the US. Season 5 of Yellowstone, which streams on Paramount+, marked the top trending TV moment of the year – with searches for the show grew 1,200 per cent between October and November 2024. Further highlights include: The […]