Advanced Television

Smart TV

Samsung: UK Smart TV streaming overtakes linear viewership

Findings from a Samsung Ads Europe report reveal that streaming on Samsung TVs in the UK now accounts for more TV viewing time than linear TV. Data from January to June 2020 shows streaming time rising to 59 per cent, and overtaking linear for the very first time. This represents an increase of 38 minutes […]

September 22, 2020

LatAm: 41% of TV sets are Smart TV

Smart TVs have experienced a great deployment in Latin America. By the end of 2020, there will be 111 million devices installed, forecasts Dataxis, equating to 41.4 per cent of all TV sets in the region. The rapid progress of Smart TVs in Latin America has several explanations. Since 2016 the integration of the Internet […]

August 7, 2020

UEFA.tv app on Hisense, Toshiba TVs

European football’s governing body UEFA has confirmed that Hisense, a UEFA national team football official sponsor, is bringing the UEFA.tv OTT app to a new audience of football fans worldwide with the launch on Hisense and Toshiba televisions. The UEFA.tv app is now available on Hisense and Toshiba televisions in Europe through their VIDAA Smart […]

June 11, 2020

Inscape’s new audience panel

Smart TV data company Inscape is expanding its suite of data offerings through the creation of a National Representative Panel (NRP). The provider of automatic content recognition (ACR) data, which recently surpassed a consumer opt-in footprint of 15 million Smart TVs in the US, says it is continuing to enable new use cases for media […]

June 10, 2020