Advanced Television

VR

Research: Passive VR experiences more open to manipulation

Research reveals that people’s perception of motion can be radically manipulated in passive virtual reality environments without making them feel unwell. Researchers from the University of Glasgow led the study, which demonstrated for the first time that people using VR headsets in motorised simulator seats or while being driven in cars can be easily fooled […]

April 14, 2025

Vizrt, blinx partner on real-time XR integration for TikTok Live

Vizrt, a specialist in real-time graphics and live production solutions for content creators, has partnered with Dubai-based blinx Media, a digital native storytelling hub in the MENA region, to launch a TikTok Live livestream with advanced extended reality (XR) graphics. This livestream, hosted by various media personalities and regional influencers, is the first instance of […]

April 3, 2025

Virtual Reality’s impact on online casinos and its potential as a disruptive force in television

Virtual reality is reshaping the landscape of online casinos, providing an immersive experience like never before. By integrating VR into online gaming platforms, users are offered a new level of interaction and engagement. These advancements promise to revolutionise how audiences experience casino gaming from the comfort of their homes. In recent years, virtual reality has […]

March 24, 2025

CBS Miami to debut AR/VR studio

CBS Miami is set to unveil its AR/VR (augmented reality/virtual reality) studio on March 16th. Sports Anchor Mike Cugno will introduce the technology and, later that evening, Chief Meteorologist Ivan Cabrera will deliver live weather updates to US viewers from the AR/VR studio, followed by a March Madness segment from the Sports Desk. Beginning March […]

March 14, 2025

Solarflare Studio creates VR experiences for Seat Unique

Creative technology agency, Solarflare Studio, has created a series of immersive VR experiences that capture the experience of live events and exclusivity of VIP hospitality packages. Accessible through Meta Quest 3 headsets, VR users are able to stand shoulder to shoulder with the Welsh rugby squad as they sing the national anthem on the pitch. […]

February 18, 2025

Go courtside at NBA All-Star 2025 with Meta Quest

NBA All-Star 2025 is headed to the San Francisco Bay Area and, for the first time fans, will be able to catch unique versions of the live, immersive streams via a Meta Quest headset from February 15th – 16th with Xtadium and NBA Arena. The State Farm All-Star Saturday Night action starts at 5:00 pm […]

February 7, 2025

New project aims to map future societal impact of AR

A new research project is setting out to explore the positive and negative effects that future generations of augmented reality (AR) technologies could have on society. AR, which overlays digital displays onto real-life scenes through computer screens or via headsets, is expected to become as ubiquitous as smartphones in the years to come as the […]

February 4, 2025

Survey: 37% Brits envisage no terrestrial TV in 20 years

Research commissioned by Integrated Systems Europe (ISE) polled the nation to discover how Brits envisage everyday life in 20 years’ time, with 61 per cent believing that life will be unrecognisable from the way we live today. Half (49 per cent) think social media will be banned for under sixteens, while 37 per cent believe […]

January 14, 2025

Deutsche Telekom, Ateme and more join XR Sports Alliance

The XR Sports Alliance (XRSA) has announced its first cohort of members. Launched in June 2024, the XRSA was founded by Accedo, a provider of software and services for video streaming companies, together with Qualcomm Technologies, a hardware and software enabler in the XR industry, and HBS, a specialist sports host broadcast organisation. The XRSA […]

January 6, 2025

Report: 9.6m VR headsets shipped in 2024

A TrendForce report estimates that global shipments of VR and MR headsets are expected to reach approximately 9.6 million units in 2024, representing a YoY increase of 8.8 per cent. This year’s shipment performance highlights three key industry trends that are shaping the global VR and MR ecosystem: The dominance of low-cost devices, the shift […]

December 19, 2024