Advanced Television

sweden

Telia reports “encouraging” Q1

Telia, the Swedish multinational telco, has reported that Q1 revenue increased 3.5 per cent to SEK 20.03 billion (€1.83bn) and like for like, revenue increased 3.3 per cent. Service revenue increased 1.9 per cent to SEK 17.03 billion and like for like, service revenue increased 1.8 per cent. Operating income increased 36.4 per cent to […]

April 24, 2025

Viaplay extends ad partnership with BBC Nordic

BBC Studios and Viaplay Group have announced the launch of advertising in Sweden for BBC Studios’ multi-genre linear channel, BBC Nordic. This extends their existing advertising partnership in Norway. BBC Nordic is widely available in Sweden and Norway through all major operators. Advertising for the channel will be sold locally through Viaplay Group for both […]

April 7, 2025

Sweden: Digital newspapers increasingly popular among YA

In Q1 2025, 25 per cent of Swedish households had at least one digital subscription to a newspaper (ie without access to a printed newspaper), according to Mediavision research. Among young adults, aged 20 to 30, the share with a digital subscription is notably higher – 33 per cent now have at least one digital […]

April 3, 2025

Sweden: MMS chooses Kantar Media measurement

The Swedish joint-industry committee MMS (Mediamätning i Skandinavien AB) has announced its decision to award Kantar Media the contract to deliver the Swedish television & online video audience measurement currency service. The contract followed a competitive tender process and will see Kantar Media build a new nationally representative panel of 2,700 reporting households. The new […]

March 27, 2025

Sweden: Max on Tele2

Tele2 and Warner Bros Discovery (WBD) have entered a partnership to intergrate the Max streaming streaming service into Tele2’s entertainment offerings in Sweden. Available immediately, Tele2’s TV customers can enjoy an expanded selection of content, including HBO Original series such as The White Lotus and The Last of Us alongside popular local content such as […]

March 24, 2025

AIK Football FAST channel on Pluto TV

AIK Football has announced a deal to bring a dedicated FAST channel to Pluto TV. The Pluto TV AIK channel will showcase match highlights, interviews, behind-the-scenes content and training sessions from the Swedish football club, as well as AIK’s own sports show Studio AIK. Following the recent partnership with Borussia Dortmund in Germany, the deal […]

March 10, 2025

Net Insight, Riksteatern bring remote theatre production to life with live 3D animation

Net Insight and the Swedish National Touring Theatre, Riksteatern, are pushing the boundaries of performing arts with a pioneering remote production of the play The Canterville Ghost, in both sign and spoken language. This unique family play, based on Oscar Wilde’s classic tale, is being brought to life through a new use of live 3D […]

February 26, 2025

Telia sells TV & Media business to Schibsted Media

Telia Company has entered into an agreement to sell its TV & Media business, including the TV4 and MTV brands in Sweden and Finland respectively, to Schibsted Media at an enterprise value of SEK 6.55 billion (€0.59bn) on a cash and debt-free basis. Telia says the agreement is in line with its “active portfolio management […]

February 25, 2025

Research: Record podcast listening in Sweden

During Q4 2024, nearly two million 15–74-year-olds listened to podcasts an average day in Sweden, reports Mediavision. This indicates strong growth in podcast listenership over the past year, with an increase of 20 per cent. Compared to 2022, growth is even bigger. This trend shows that podcast listening continues to set new records, as people […]

February 10, 2025

Research: Sweden adds 1m SVoD subs in 2024

Nearly 1 million new SVoD subscribers were added in 2024, meaning Swedish households now pay for nearly eight million subscriptions, reports Mediavision. At the turn of the year, the average streaming household in the country had 2.7 paid streaming subscriptions, setting a new record and marking a 10 per cent increase compared to 2023. Growth […]

February 5, 2025