Advanced Television

Ampere Analysis

Report: UK screen industries employ over 190,000 people

A new pilot study from ScreenSkills and 4Skills, conducted by Ampere Analysis, has provided a detailed look at the British Screen Industry’s off-screen workforce, enabling ScreenSkills to develop the talent and expertise required to build an inclusive and adaptable workforce for the UK screen industry. Forming part of ScreenSkills’ 5 year strategic plan, this first […]

April 28, 2025

Analyst: European women’s football rights undervalued

Analysis from Ampere has revealed that the European women’s football leagues continue to be undervalued, despite the growing popularity of the sport. With fans, TV audiences, and the willingness to pay for Europe’s women’s leagues increasing, their current rights valuation, which stands at approximately 0.5 per cent of the value of the men’s leagues, looks […]

April 23, 2025

Research: South Korean shows most popular non-US on Netflix

A report from Ampere Analysis reveals the importance of South Korean content to Netflix globally, which accounts for 85 (or 17 per cent) of the top 500 most popular non-US shows and films on the streaming platform. Since 2023, South Korean content has been second only to US content for total viewing hours recorded, according […]

April 14, 2025

AVMSD Directive: Obligations implemented in 14 countries

The AVMSD Directive could be reopened in 2026, and is the subject of a Netflix appeal in Belgium, but it is being implemented in 14 countries, according to French public funding organisation CNC. All implementations are similar to the voluntary French regulation which became the first to be enacted in 2020. Revealed at Series Mania […]

April 2, 2025From Pascale Paoli-Lebailly in Paris

Research: Algorithms beat word-of-mouth for content choices

According to Ampere’s Consumer data, more viewers than ever now trust the personalised suggestions offered by streaming platforms rather than the traditional favourite – recommendations from friends and family. Among global Internet users, 26 per cent now rely on streamers’ algorithm picks to decide what TV and film to watch, versus 23 per cent who […]

March 26, 2025

Analysis: F1 sponsorship spend hits $2.9bn

As it reaches its 75th season, Formula 1 is enjoying impressive initial sponsorship growth of 10 per cent versus 2024 as cryptocurrency and SAS/software players compete to support teams, reports Ampere Analysis. The popularity of Netflix’s Drive to Survive series is partly responsible for the growth in profits for another year. Trackside, a flurry of […]

March 13, 2025

Data: Commissioners banking on superheroes and crime

More than two-thirds of the top 100 most popular movies and TV shows in 2024 were based on existing ideas and intellectual property (IP) according to data from Ampere Analysis. With their proven track record of attracting and retaining audiences, pre-established franchises are the cornerstone of entertainment success, leveraging existing ideas to create opportunities for […]

March 6, 2025

Research: Streaming revenue overtakes public TV in Europe

Research from Ampere Analysis shows that total revenues from paid streaming services (including subscriptions and advertising) surpassed public TV revenue (from taxes, licence fees and advertising) in Europe for the first time in 2024. Streaming has enjoyed strong growth in Europe, with Ampere predicting a 37 per cent increase in revenue to reach €38.4 billion […]

March 4, 2025

Research: Smart TV viewing time soars

Research by Ampere Analysis shows that among 18- 64-year-old Internet users, Smart TVs are now the predominant device for consuming content in the US. Time spent watching content on Smart TVs has increased by 27 per cent since Q1 2021. This means almost one-third (31 per cent) of viewing time among Internet users is via […]

February 24, 2025

Forecast: Streamers to spend $12.5bn on sports rights in 2025

Streamers will account for a fifth of global sports rights spend in 2025 according to Ampere Analysis sports media rights data. Their combined spend on sports rights is forecast to reach $12.5 billion (€11.9bn) this year. Much of this growth is driven by the expanding sports budgets of Netflix and Amazon, however, sports streaming platform […]

February 17, 2025