Mediaset España and Prime Video have reached an agreement to add Mediaset’s OTT platform, Mitele Plus, to the Prime Video service in Spain as an additional suscription. Mitele Plus is now available within Prime Video at €7.99 a month with a promotional seven days free trial. Prime customers who subscribe to Mitele Plus will have […]
Mediaset and Evertz have collaborated to design, deploy and successfully launch Mediaset’s next-generation channel origination and playout solution. The solution is a low latency and fully SMPTE ST-2110-based design, utilising Evertz Mediator automation/MAM, Overture-RT-LIVE integrated playout servers, MAGNUM-OS orchestration, VUE control interfaces and more, to deliver superior efficiencies across Mediaset’s broadcast operations. The system design […]
Italian production and animation studio, Rainbow Group, has announced the appointment of Gian Paolo Tagliavia as Executive Vice President of TV, Digital and Talent. The new appointment, which follows Rainbow Group’s recent investment from The Equity Group, is a further demonstration of the Group’s expansion and innovation plans. Tagliavia has successfully led Rai Pubblicità and […]
Extreme H, the hydrogen-powered motorsport championship, has announced an extension with Italian broadcast partner Mediaset. Extreme H combines high-octane racing with a strong commitment to sustainability. Following the success of Extreme E, the electric off-road racing series, Extreme H will pioneer hydrogen technology in motorsport, aiming to set a new standard for sustainability in racing. […]
Satellite TV remains a significant player in the Italian TV landscape, with over 15 million people still tuning in regularly, according to research by Studio Frasi. This translates to more than six million families equipped with satellite decoders – be it for free-to-air or subscription-based programming. Nearly 20 per cent of satellite viewers are aged […]
Mediaset Spain is facing a key change in its content division with the appointment of Alberto Carullo, the VP of production for Italy and Iberia at Max, as its new Director of Content of the Spanish TV group. Carullo will replace the 67-year-old Manuel Villanueva who has held the role for the last 22 years, […]
TV viewership in Italy remained relatively stable in H1 2024 compared to the same period in 2023. While overall daily viewership remained slightly above 8.55 million, prime-time audiences increased marginally by 0.5 per cent to 20.12 million, according to Italy’s Communications Regulatory Authority. However, compared to 2020, both daily and prime-time viewership declined significantly, by […]
Spanish TV group, Atresmedia, owner of Antena 3 TV and La Sexta among other channels, has reported a net profit of €77.4 million, up 8.2 per cent, in the first nine months of 2024. Revenues grew by 7 per cent to €713.2 million with TV ad revenues totalling €560.9 million, a 5.2 per cent increase. […]
The latest annual Turning Digital study from Rome-based ITMedia Consulting reveals that traditional TV continues to hold its ground in Italy and Spain, even as streaming services gain popularity. However, in Europe and the US, VoD platforms are still seeing significant growth. The TV market in Western Europe saw marginal growth of 1 per cent […]
Grass Valley has agreed a framework agreement with Mediaset, Italy’s largest commercial broadcaster, to replace its existing camera fleet with LDX 135 cameras. Mediaset, which has three main television production centers – two in Milan (Segrate, Cologno Monzese) and one in Rome – sought to replace its existing cameras with a new fleet of 4K […]